Patchworks appoints Jim Herbert as CEO – Latest Retail Technology News From Across The Globe – Charged – Charged Retail
Ecommerce integration provider Patchworks has appointed Jim Herbert as its new chief executive officer.
Prior to Patchworks, Herbert served as senior vice president and general manager EMEA at BigCommerce.
The company works with over 200 online retail brands in the UK, Europe, North America, and Australia including Gymshark, Lounge Underwear and Huel.
Herbert brings over 20 years of ecommerce and digital transformation experience, starting his career as a developer and solutions architect on digital transformation projects. He also founded ecommerce systems integrator Sceneric.
He has held leadership positions at businesses including Digitas, Zetman, AyataCommerce and Greenlight Commerce and been a council member of the MACH Alliance.
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Herbert replaces Patchworks’ founder David Wiltshire, who commented via LinkedIn: “I’m not retiring and have not sold out! I am going to focus within Patchworks on innovation, partnerships and new markets which are my strengths.”
The company has also appointed Neil Kuschel, who is currently chief executive Europe at Global-e, as a non executive director.
“It’s a pivotal moment for us as we take Patchworks to the next level,” Patchworks chairman Simon Drane said.
“Jim’s blend of expertise in ecommerce, business transformation and international development from BigCommerce will be crucial as we enter the next phase of European and global expansion.
“These strategic appointments further develop Patchworks at a time of outstanding growth and continued support and investment from Gresham House Ventures.
“His consultative customer approach coupled with real technical depth and substance will help to deliver exceptional customer outcomes.
“To have Neil join the board also is an outstanding result for us. It is a testament to Patchworks, our clients and the team that we can attract such impressive expertise – we’re delighted to have them both onboard.”
Herbert added: “With such phenomenal success over the last year in particular, it’s an exciting time to be joining Patchworks.”
“I’m looking forward to working with and continuing to build a thriving team to enable merchants to succeed online, using Patchworks to rapidly deploy innovative integrations to sell more quickly.”
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