Advertising Slowdown Spreads Beyond Tech Giants to Hit TV Networks, Publishers – The Wall Street Journal
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https://www.wsj.com/articles/advertising-slowdown-spreads-beyond-tech-giants-to-hit-tv-networks-publishers-11659846058
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U.S. television networks and news publishers are feeling the effects of a slowdown in the advertising market, the latest indication that an ad-spending retrenchment previously flagged by giant technology companies is spreading.
Warner Bros. Discovery home of cable channels including CNN, TNT and the Food Network, on Thursday
cut its outlook for this year and next in part because of a slowdown in advertising. In recent days, the owners of outlets including the CBS television network, the New York Times and USA Today all said their ad revenue was under pressure during the latest quarter.
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This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.